In this lecture series, 10 to 15 distinguished executives from management and supervisory boards speak on the overarching theme of the 2026/27 winter semester: “Growth Without Price Wars”. The guest lectures provide practical insights into strategic decision-making processes, current challenges, and concrete experiences in corporate management.
Following an “Ask the CEO” format, every session is designed around dialogue. Students engage directly with decision-makers and have room for discussion and critical questions.
Teaching Staff and Organisation

Prof. Dr. Maximilian Blaschke
Chair of Management Accounting
TUM School of Management
Technical University of Munich

Univ.-Prof. Dr. Dr. h. c. mult. Horst Wildemann
Research Institute for Corporate Management, Logistics and Production
TUM School of Management
Technical University of Munich
Course administration: Klaus Müller, Gregor Schäuble and Jonas Jensch
Participation and Examination
The course carries 3 credits. Attendance is not mandatory, but all lecture content is examinable. The examination date will be announced in due time, and all required materials are available on Moodle.
No late registrations are accepted after the registration period closes. If you encounter problems registering for the examination in TUMonline, please contact examregistration@mgt.tum.de.
The course can be credited towards:
- Bachelor TUM-BWL (WIB101006V Topics in Finance & Accounting) as an elective within the business administration focus Finance & Accounting
- Master TUM-BWL (WIB101007V Advanced Topics in Finance & Accounting) as an elective within the business administration focus Finance & Accounting or as an economics elective
- Other degree programmes at the TUM School of Management, but only if the course is listed in the respective curriculum on campus.tum.de
Information on the Speakers

14 October 2026, 09:45 – 11:15
1402, Lecture Hall w/o Exp. Stage (0504.01.402)
Dr. Mark Hiller
CEO
RECARO Holding GmbH

19 October 2026, 09:45 – 11:15
Theresianum, 0601, Level Lecture Hall w/o Exp. Stage (0506.EG.601)
Victoria Ossadnik
Member of the Board of Management
E.ON SE

28 October 2026, 11:30 – 13:00
N2407, Seminar Room (0104.02.407)
Dr. Dirk Holbach
Chief Supply Chain Officer, Henkel
Managing Director HGSC B.V. / HSBS B.V.
5 November 2026, 13:15 – 14:45
1100, Lecture Hall w/o Exp. Stage (0501.01.100)
Carsten Spohr
CEO
Deutsche Lufthansa

11 November 2026, 08:00 – 09:30
2370, HS (0503.02.370)
Dr. Mike Reichelt
Head of Neue Klasse
BMW AG

1402, Lecture Hall w/o Exp. Stage (0504.01.402)
Markus Limberger
COO
Alfred Kärcher SE & Co. KG

2 December 2026, 15:00 – 16:30
N2407, Seminar Room (0104.02.407)
Dr. Frederik Zohm
Member of the Executive Board, R&D
MAN Truck & Bus SE

11 December 2026, 09:45 – 11:15
N2407, Seminar Room (0104.02.407)
David Fuller
CIO
dormakaba

14 December 2026, 09:45 – 11:15
2370, HS (0503.02.370)
Patrick Vollmer
CEO
TÜV SÜD AG

13 January 2027, 09:45 – 11:15
N 1090 ZG, Lecture Hall w/ Exp. Stage (0101.Z1.090)
Carsten Franke
COO
dormakaba

18 January 2027, 09:45 – 11:15
2370, HS (0503.02.370)
Dr. Johannes Bußmann
CEO
MTU Aero Engines AG

20 January 2027, 11:30 – 13:00
N2407, Seminar Room (0104.02.407)
Dr. Michael Güntner
Chairman of the Management Board
Autobahn GmbH des Bundes

27 January 2027, 09:45 – 11:15
0544, Seminar Room (0505.EG.544)
Philipp Kroetz
CEO
Allianz Direct Versicherungs-AG

28 January 2027, 09:45 – 11:15
1400, Lecture Hall w/o Exp. Stage (0504.01.400)
Dr. Andreas Seeringer
CEO
GEA Farm Technologies

3 February 2027, 15:00 – 16:30
2370, HS (0503.02.370)
Marcus Gerlach
CPO
Rheinmetall AG